TERMS OF USE

1. Introduction

Welcome to the Terms of Use page for the MOVO application. This legal notice governs your access to and use of the MOVO mobile application, developed and maintained by MOVO d.o.o., headquartered at Gavrila Principa 22, Novi Sad, 21000, Serbia, registered in accordance with the laws of the Republic of Serbia (or another applicable jurisdiction).

MOVO is a technology platform that enables passengers to request rides from licensed local taxi operators through a mobile application. Our mission is to provide a reliable, transparent, and fair solution for both users (passengers) and taxi drivers or associations.

By using this application (through installation, registration, or accessing its features), you confirm that you have read, understood, and fully accepted the terms outlined on this page. If you do not agree with any part of these terms, please refrain from using the application.

These Terms of Use constitute a legally binding agreement between you - the end user - and us, the service provider. We recommend that you read them carefully before using the app.

If you have any questions, concerns, or comments regarding these terms, feel free to contact us at: contact@movo-global.com

2. Acceptance of Terms

By using the MOVO application - including, but not limited to: installing the app, creating a user account, accessing its features, booking rides, viewing information, and/or interacting with other users (drivers or passengers) - you expressly confirm that you have read, understood, and fully accepted these Terms of Use.

These terms constitute a legally binding agreement between you and the owner of the application. Your right to use the app is conditional upon your acceptance of and compliance with all rules and guidelines outlined herein. If you disagree with these terms, in whole or in part, you are not permitted to use the MOVO application.

We reserve the right to update these Terms of Use from time to time. Any changes will be published on this page, and continued use of the app following such updates will be considered your acceptance of the revised terms.

If you are using the application on behalf of an organization (e.g., a taxi association), you represent that you have the authority to accept these terms on behalf of that organization and that both you personally and all members of the organization using the app agree to comply with them.

3. Description of Services

MOVO is a digital platform (mobile and/or web application) that facilitates efficient connection between passengers and drivers within licensed taxi associations. The application is designed to enhance the quality and transparency of passenger transport services, as well as to simplify operational and management processes for taxi associations. Estimated fares and arrival times displayed in the application are indicative and may vary depending on traffic conditions, route changes, or pricing policies defined by the taxi association.

3.1. For Passengers (Users of Transport Services):

As a registered passenger, you can access the following features through the application:

  • Request rides and view available drivers
  • See estimated arrival times and fare (if enabled)
  • Communicate with drivers via in-app chat or call
  • Track rides in real time via map
  • Rate and leave feedback after rides
  • View ride history and reservation status
3.2. For Drivers (Members of Taxi Associations):

As a registered driver, the app enables you to:

  • Receive and manage ride requests from passengers
  • View nearby ride opportunities with the ability to accept or decline
  • Access earning reports and ride history
  • Use integrated navigation and route optimization tools
  • Communicate with users through built-in communication features
3.3. For Taxi Associations (Administrators):

MOVO enables taxi association administrators to:

  • Manage their fleet of drivers and vehicles in real time
  • Define custom zones, rates, and service priorities
  • Access performance analytics, earnings data, ride volume, and user ratings
  • Communicate with drivers and passengers via notification and messaging systems
  • Integrate additional services (e.g., loyalty programs, external payment systems, etc.)
3.4. Technical Availability and Limitations:

The MOVO platform is developed according to the latest standards. However, we reserve the right to temporarily suspend or limit access to certain features for maintenance, improvements, or security reasons. We do not guarantee uninterrupted availability of all features at all times, especially in cases of force majeure, technical malfunctions, or internet issues beyond our control.

All features within the app serve solely as a demonstration of the system and do not guarantee the availability of actual drivers, vehicles, or transport services.

4. Registration and User Accounts

4.1. Creating a User Account

To access certain features of the MOVO application, you must create a user account. During the registration process, you are required to provide accurate, complete, and up-to-date information, including (but not limited to) your name, phone number, email address, vehicle details (for drivers), and other relevant data according to your role (passenger, driver, or administrator).

If it is determined that any information provided is false, incomplete, or outdated, we reserve the right to disable or permanently delete your account without prior notice.

4.2. Account Security

You are solely responsible for safeguarding your login credentials (username, password, verification codes, etc.). Any activity carried out through your account will be considered your responsibility.

If you detect any unauthorized access or suspect that your login credentials have been compromised, you must immediately notify the MOVO team through the official contact channel.

4.3. Account Sharing Prohibited

Sharing your user account with third parties is strictly prohibited. Each user must have their own individual account. Otherwise, we reserve the right to temporarily suspend or permanently disable your access to the app without prior warning.

4.4. Number of Accounts per User

Each user may have only one active account per role. If it is discovered that a person is using multiple accounts to abuse the system, we reserve the right to delete all related accounts.

5. User Rights and Responsibilities

5.1. User Rights

Users of the MOVO application have the right to:

  • Use the app in accordance with its intended purpose and available functionalities;
  • Access the information and services available through their user account;
  • Receive customer support in case of technical issues, questions, or need for assistance;
  • Submit a complaint, suggestion, or request to update their personal data;
  • Deactivate or delete their account at any time, in accordance with the procedures outlined in these terms.
  • Passengers may cancel ride requests through the application before the driver arrives. Excessive cancellations, abuse of the system, or repeated no-shows may result in temporary suspension of the user account.
  • Users may rate drivers after a completed ride. MOVO reserves the right to review ratings and suspend accounts in cases of repeated negative behavior or misuse of the platform.
5.2. User Obligations

The user agrees to:

  • Use the application exclusively for lawful purposes and in accordance with the laws of the Republic of Serbia (or the country in which the service is being used);
  • Refrain from using the app for false representation, abuse, spam, fraud, or any form of manipulation;
  • Provide accurate, complete, and up-to-date information about themselves, their vehicle (if applicable), and other relevant data, and to regularly update this information when changes occur;
  • Respect other users of the application, including drivers, passengers, and MOVO representatives, and to refrain from any offensive, inappropriate, violent, or discriminatory behavior;
  • Not attempt to compromise system security, bypass technical protection measures, or access data of other users without authorization;
  • Immediately report any technical problem, misuse, or unauthorized access to their account.
5.3. User Liability

The user bears full responsibility for all activities conducted through their account, including but not limited to:

  • Misuse of the application;
  • False representation;
  • Providing false information;
  • Violation of laws or these terms of use.

If such behavior causes harm, the user shall be liable for compensating any damages to the MOVO company, as well as to third parties where applicable.

Users are strictly prohibited from using the application in any manner that is unlawful, deceptive, offensive, harmful, or that violates the rights of other users or third parties. Attempting to bypass technical protections, alter app functionalities, or use the app to distribute malicious software, spam, or in any way compromise system security is strictly forbidden.

6. Rights and Obligations of the MOVO Platform

6.1. Obligations of the MOVO Team

MOVO commits to:

  • Ensure the stable, secure, and functional operation of the application, within the limits of available technical capabilities;
  • Regularly improve the system to enhance user experience, security, and service efficiency;
  • Protect users’ privacy and personal data in accordance with the Privacy Policy and applicable data protection laws;
  • Provide customer support through designated communication channels (e.g., email, in-app chat, contact form);
  • Act in accordance with the laws of the country in which users access the application, including reporting suspicious activities to relevant authorities if necessary;
  • Notify users about important changes to the Terms of Use, system updates, or other information that may affect the use of the application.
6.2. Rights of the MOVO Team

MOVO reserves the right to:

  • Modify, enhance, or discontinue specific features of the application at any time without prior notice, provided such changes do not significantly affect users’ rights;
  • Temporarily or permanently suspend, deactivate, or delete a user account in cases of:
  1. Violation of these Terms of Use,

  2. System abuse,

  3. Suspicion of unauthorized activity,

  4. False representation or other forms of dishonest conduct;
  • Collect anonymized data regarding app usage for statistical analysis, performance optimization, and the development of new features;
  • Discontinue service provision in the event of force majeure, technical malfunctions, or legal restrictions, in which case users will be notified as soon as reasonably possible.
6.3. Limitation of Liability

MOVO is not liable for:

  • Any errors or damages resulting from improper use of the app by users;
  • Content posted by users (e.g., false information, comments, photos);
  • Temporary unavailability of the app due to technical issues, maintenance, or system upgrades;
  • Communication and agreements between drivers and passengers made outside the app, including payments, delays, or disputes;
  • Losses caused by unauthorized access to a user account if the user has not secured their login credentials.

7. Limitation of Liability

The MOVO application operates solely as a technical platform for connecting users (passengers) with transportation service providers (drivers). MOVO d.o.o. does not provide transportation services and does not act as a carrier.

Users acknowledge and agree that:

  • MOVO acts solely as a technology platform that facilitates the connection between passengers and licensed transportation providers. Transportation services are provided by independent drivers or taxi associations. MOVO does not control or direct the transportation services performed by drivers.
  • The application does not guarantee driver availability, accurate estimated arrival times, or the successful completion of any ride;
  • The company shall not be held liable for any material, physical, or non-material damages, including but not limited to:

  1. Delays in vehicle arrival,

  2. Canceled or unfulfilled rides,

  3. Disputes, misunderstandings, or conflicts between users and drivers,

  4. Accidents during rides or damage to property,

  5. Incorrect charges (in cases where the driver handles payment directly).

All interactions between users and drivers — including communication, agreements, payments, and ride execution — are conducted solely at the risk of the parties involved.

MOVO d.o.o. bears no responsibility for any loss, injury, inconvenience, or consequence resulting from the use of the application, except to the extent required by applicable law.

8. Changes to the Terms of Use

MOVO d.o.o. reserves the right to modify, amend, or update these Terms of Use at any time, without prior notice, if required by business needs, legal obligations, or improvements to the application.

All changes take effect immediately upon publication through one or more of the following channels:

  • Within the application (e.g., via notification upon next app launch),
  • Via the user’s email address (if available),
  • On the official website of the application.

Continued use of the application after changes to the Terms of Use will be considered as acceptance of the updated terms.

Users are encouraged to regularly review this page to stay informed about any modifications. If a user does not agree with the changes, they are obligated to stop using the application and, if necessary, delete their account.

MOVO d.o.o. is not responsible for any consequences resulting from the user’s lack of awareness of the updated terms.

9. Intellectual Property Rights

9.1. All intellectual property rights related to the MOVO application including but not limited to software code, design, interface, logo, brand elements, textual and graphic content, databases, and functionalities are the exclusive property of MOVO d.o.o., unless explicitly stated otherwise.

9.2. By using the application, no ownership rights are transferred to the user. Instead, the user is granted a limited, revocable, non-transferable, and non-exclusive license to use the application strictly in accordance with these Terms of Use.

9.3. It is strictly prohibited to:

  • Copy, reproduce, distribute, modify, translate, or create derivative works based on the application or any part of it;
  • Attempt reverse engineering, decompilation, disassembly, or any examination of the application’s functionalities beyond its intended use;
  • Use any brand elements or design components of the application without prior written consent from the rights holder.

9.4. Any unauthorized use or infringement of intellectual property rights may result in immediate suspension of access to the application, as well as legal action in accordance with applicable laws.

10. Termination of Use and Account Deactivation

10.1. The user may close their account and stop using the application at any time. Account deactivation can be done through the app or by submitting a request to the official support email address.

10.2. MOVO d.o.o. reserves the right to temporarily suspend or permanently deactivate a user account, without prior notice, in the following cases:

  • If the user violates these Terms of Use;

  • If the user misuses the application, provides false information, or uses the app in a way that may cause harm to others;

  • If fraudulent activity is suspected;

  • If the user compromises the security of the system or other users;

  • At the request of competent authorities or in accordance with the law.

10.3. In the event of account termination, the user may be denied access to all features of the application, without any obligation to reimburse costs, losses, or fees.

10.4. MOVO d.o.o. shall not be held liable for any damages or losses resulting from account termination or access suspension, provided such actions were taken in accordance with these Terms.

10.5. After account closure, user data may be retained in accordance with our Privacy Policy and applicable data protection laws.

11. Governing Law and Dispute Resolution

11.1. These Terms of Use are governed by and interpreted in accordance with the laws of Serbia, given that MOVO d.o.o. is registered as a legal entity in the Serbia, unless otherwise required by applicable local laws of the user using the application.

11.2. Any disputes, disagreements, or claims arising from or relating to these Terms, including their breach, termination, or validity, shall first be addressed through amicable negotiations and communication via official channels.

11.3. If an amicable resolution cannot be reached within 30 days from the initial attempt at contact:

  • For users outside the Serbia, all disputes shall be resolved by the competent court in accordance with the applicable local laws and international consumer protection regulations.

  • For commercial users and business partners, all disputes shall be exclusively resolved by the competent court in the Serbia.

11.4. These Terms of Use do not affect the consumer rights guaranteed by the local laws of the user’s country of residence, if the user is a natural person using the application for personal, non-commercial purposes.

11.5. In case of a dispute, the language of communication and legal proceedings shall be English, unless otherwise required by law.

12. Final Provisions

12.1. Entire Agreement

These Terms of Use constitute the entire legal agreement between you, as the user, and MOVO d.o.o. regarding the use of the MOVO application, and supersede any prior agreements, whether oral or written, relating to this subject matter.

12.2. Waiver

Failure by MOVO d.o.o. to enforce any right or remedy under these Terms shall not constitute a waiver of such right. If any provision of these Terms is deemed invalid or unenforceable, the remaining provisions shall remain in full force and effect.

12.3. Assignment

The user may not assign or transfer their rights and obligations under these Terms to any third party without prior written consent from MOVO d.o.o. The Company reserves the right to assign or transfer its rights and obligations in the event of a merger, acquisition, or corporate restructuring without requiring additional user consent.

12.4. Force Majeure

The Company shall not be held liable for any failure or delay in performance caused by circumstances beyond its reasonable control, including but not limited to: natural disasters, war, strikes, pandemics, legal prohibitions, internet service outages, technical failures, and similar events.

12.5. Effective Date and Validity

These Terms of Use enter into force on the date of their publication on the official website and/or within the application and remain in effect for as long as the user continues to use the application’s services. We reserve the right to amend these Terms at any time in accordance with Section 9.

13. Contact Information

For any questions, suggestions, complaints, or requests related to the use of the MOVO application, users can contact us via the following channels:

Company Name:

MOVO d.o.o.

Address:

Gavrila Principa 22, Novi Sad, 21000, Serbia

Customer Support Email:

contact@movo-global.com

Customer Support Hours:

Monday – Friday: 09:00 – 17:00 (Central European Time)

Note:

We strive to respond to all inquiries within 24 hours. In urgent situations related to user safety, please immediately contact the appropriate local authorities.